Project Proposal

Task 4-Project Proposal

‘SkyDart Productions- Aiming for Perfection’

Client/Title: Glendower B&B Owner/Manager Steve Garner/Glendower Promo Video

I am hoping to create a short promo video to promote Glendower B&B to give people an example of what they are in for before they book there. It can feature on their website or Facebook page for guests to watch.

Project Aims/My Idea: My intentions for this video is to have a tour of the house so people can get a good understanding of the quality and style of the place, and generally get a better feel for the place, rather than looking at a few pictures on their page. I’m thinking of going for a calm relaxed style video using slow music to fit the style of camerawork that I will be doing, such as having slow pans, and high angles to get the whole room in shot to give a perfect first impression for people watching. I aim to make a high quality video that represents the B&B as well as possible showing off the perks and positives of staying at such a lovely home.

I think that testimonials from a few guests there will be helpful to get honest opinions from people who have stayed there. I also think that an interview or talk with the owner would be beneficial so he can give us a bit of information about the place, some history about when he started and anything else that may be interesting. Perhaps showing off a few local pubs, restaurants and shops will be useful too as it will be selling the B&B a little bit more as it shows off the town and gives people an idea of how close the place is if they may need anything.

Additional Information:  The target audience for my video will be for any tourists that are looking for a place to stay in the area, any people who may be in Dereham for business and need a place to stay. They would be able to find this video on the Glendower B&B website, where they also feature pictures, and reviews. They also have a Facebook page, which the video could also feature on. I think that a video of the place will draw more attention towards the place, as it can give more information and an honest view of the house than some pictures can give.

I am on the second year of my Creative Media course and have had lots of experience with planning, filming and editing various different formats of media and feel that I have acquired a good set of skills to allow me to create a high quality video for Glendower B&B. I have been there many times so I have a good understanding of the place and am friends with the owner and his son, which is really helpful for going round to film and have freedom with my camera work. Another good reason for this is because it’s within walking distance, which makes it easy to transport any camera equipment.